Email marketing is one of the best ways to grow an online business. So, what email tool should you use? While there are quite many options, Cliqly email marketing platform is one that’s garnering a fair bit of attention amongst small businesses.

We’ll look at this tool to fill you in on the benefits, drawbacks, and potential alternative options.

What is Cliqly email marketing?

Cliqly is a specific email marketing tool that helps with leads, customer management, and outreach. It provides auto-generated lists of people’s email addresses, ready-made text of the email, and ready-made templates for emails to enable you to start an email marketing campaign easily.

What are the benefits of Cliqly email marketing?

Cliqly presents itself as a solution offering some preparatory work for you; you have signed up for the platform and become its user, and you can organize and start the campaigns immediately.
However, the key point of sale is established mailing lists. It does indeed help in saving time, but some demerits ensue when you use lists you did not create. The ‘swipe copy’ and templates for email swipes are also good starting points, especially for any beginner in email marketing.
Other advantages include email automation, drag-and-drop functionality, and real-time statistics, which are not exclusive to Cliqly.

Potential downsides of Cliqly

Like any platform, Cliqly has pros and cons, and while Cliqly is a fairly different site, it is not without the following cons. It mostly pertains to their use of a ready-made email list.
It would be best if you had some time to create an email list, which is why ready-made email lists can tempt many businesses. However, there are a few downsides to consider: However, there are a few downsides to consider:

Lower engagement rates: It tends to reach users unfamiliar with your brand, leading to low open and click-through rates.
Compliance issues: Such lists may not be compliant with GDPR or other regulated email marketing services; hence, a legal peril might be around the corner.
Reputation damage: Emailing a list you did not create could probably be deemed spamming, hence being undesirable for the brand’s image.
Poor targeting: It may not be a list of individuals as specific to your niche interest as you create, hence less effective campaigns.

Higher unsubscribe rates: Those who subscribe to receive emails at large, not selectively for your contents, maybe a coupon or newsletter subscribers and, therefore, may tend to complain or even report your emails as spam subscription lists.

What are the benefits of building your own email list?

It is always best to have the affiliation of an undisturbed and peculiar audience, and one of the best ways to have this is by building one’s email list. These subscribers have chosen to be wary of content being posted to their social media accounts. Hence, they are more interested in your articles. This results in better open rates, better click-through rates, and, therefore, more relevant responses to the emails that you send out.
Also, preparing a personal list does not violate email marketing rules and minimizes the possibility of legal sanctions. It also enables you to be more precise with your campaign creations since it categorizes your audience by their choices and actions.
Although it may take more time and effort to develop your list, the advantages of doing so will, most of the time, overshadow the use of ready-made ones.

How to build your email list

Creating mail is not as difficult as people would think to build an email list. The suggestion is that if you get your strategy right, you won’t believe how soon you can get a pool of interested prospects.
Lead Magnets: Give readers quality content like eBooks, checklists, or templates in exchange for their Email addresses. Here are a few more ideas for lead magnet.
Pop-Ups: Utilize the use of pop-ups on the website with an appropriate time to capture people’s emails without causing annoyance.
Blog CTAs: Ensure that you incorporate compelling CTAs within your blog posts insisting that the readers sign up for your newsletter or subscribe into your blog.
Contests and Giveaways: Organize competitions that necessitate people’s email address submission with subscription as a condition for participating and offer a prize that your target market will appreciate.
Social Media: Support your email list on social networks: provide subscribers with unique content or the opportunity to become the first to get acquainted with your creations.
If you are interested in more information and tips on how to build email, you might want to visit our article 11 Best Ways to Build an Email List for Your Small Business.

Frequently asked questions about Cliqly email marketing

Is it possible that I upload my direct mailing lists into Cliqly?

Indeed, you are free to upload your own email lists to Cliqly. This allows you to employ your lists of connections while taking advantage of Cliqly’s tools and functions for your email marketing.

Is it possible to import Cliqly with other tools?

Indeed, Cliqly connects with a few well-known apps, which will improve your email advertising. Such as Customer Relations Management CRM systems including salesforce and hubspot e-commerce systems including shoplifty and woo commerce Social media platforms such as face book and X and analytical systems such as google analytical.

How much is Cliqly to use?

• Cliqly is offer in Cloud or Enterprise prices and each depending on the features you wish to unlock. As of now, Cliqly offers several pricing tiers to accommodate different needs: As of now, Cliqly offers several pricing tiers to accommodate different needs:
• Basic Plan: Priced between $19 per month, this package will enable you to access basic email marketing tools like templates and basic automations.
  Standard Plan: Costing $49 per month it include higher level of automation, advanced analysis and also the option of using ready-made lists of prospective email addresses.
• Professional Plan: The Professional Plan which costs $99 per month offers all the features of the Standard Plan with premium support, advance segmentations and more customization options.
• Enterprise Plan: About tier pricing, smaller businesses limit and the charges are fix for their benefit while for the large business establishments, the charges charged according to the needs of the business and size. This plan usually entails direct customer support as well as enhanced connections.
• The current and the best prices should be obtained from Cliqly’s official website or from the Cliqly sales department.
• You can connect with other investors to share insights about Atnm.

But what kind of support does Cliqly give?

The support at Cliqly is available through different options like the one click email that is faster than the usual live chat. They also provide a knowledge base and training resources that you may use to get more of it to improve on your use of the platform. Some of the premium plans might have support from account managers to address user’s specific needs.

Covering the way on to build an email list?

The landing pages seen as one of the best tools to use when trying to capture the users’ email addresses. Just select a template, change the appearance, add a lead capture form and press ‘Publish’.